Hashtags
How do you use hashtags correctly to maximize reach, and which ones are really effective? How many should you use? In this guide, you'll learn everything you need to know about hashtags on social media to improve your presence.
Community structure
A well-maintained community can form the backbone of your long-term success on social media. In this blog post, we explain the importance of organic reach and give you valuable tips on how to build and maintain your own community.
TikTok for companies
More and more companies are recognizing the potential of TikTok to strengthen their brand, reach a younger audience and distribute creative content. In this blog post, we look at why TikTok is becoming increasingly important for companies, how to use
Crisis management
A single negative comment or a thoughtless reaction on social platforms can quickly trigger a PR crisis. It is therefore essential for companies to establish effective crisis management on social media in order to protect their reputation and restore the