Insta, Facebook & Co
Social media marketing has become an integral part of a successful and sustainable marketing mix. 91% of all global brands already use at least 2 social media channels. But what are the benefits for a company of constantly posting on Instagram, Facebook, TikTok & Co.? The great added value for companies lies not only in presenting their comprehensive brand offering to their existing target group and communicating with them, but also in generating new customers via digital channels.
In order to increase online awareness and address the respective target group with relevant messages on the numerous digital platforms such as Instagram, Facebook, TikTok, YouTube or LinkedIn, there is no way around smart marketing using social media. After all, with a successful and authentic presence, you can address customers effectively, present your brand authentically and emotionally and reach new customers in the long term. A sophisticated and target-oriented social media strategy is essential for success via social channels.
Social media without a strategy is like driving with your eyes closed
Social media support
We take over your entire social media presence. This includes joint coordination, topic selection, image and text creation and the subsequent publication of the posts.
Reporting and analyses
Of course, publishing the posts is not the end of the story. To ensure that you are satisfied with our support in the long term, we evaluate the results on a monthly basis and analyze optimization potential.
Community Management
Two-way communication between your company and the relevant target group is the be-all and end-all. We respond immediately to inquiries, comments or reactions following joint coordination.
Social Media Workflow
Select package
Together we will define your perfect social media support package.
Votes
Monthly meetings to discuss measures together.
Support
We take care of your appearance, but of course we do not post anything without approval.
Analysis
Detailed monthly analyses are carried out to make success measurable.
No content for social media?
In most cases, there are no or very few photos of products, a service or of the company itself. This makes it difficult to present your company optimally in the social media universe. But don’t worry! We can take care of that for you too. Whether it’s short clips, a promotional film or “just” photos of your product or service. We’ll come along and present you and your team in the best possible light.
TikTok is the new platform
FAQs
the most frequently asked questions
Organic social media support includes the creation and regular posting of articles. We discuss how many posts should go online and what exactly they will look like in a kick-off meeting before the project starts.
Further components can be added as required:
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- Community Management
- Reporting
- Content creation
If you are just starting out from scratch, a strategy workshop might be the right thing for you to really get your business off to a target group-oriented start.
These vary depending on the agreed post frequency, the complexity of the individual posts and other components (such as community management and reporting). We offer customized solutions for companies of all sizes. Let’s find out how we can best support you in a no-obligation initial consultation.
The ideal posting frequency depends on the platform and the goals. As a rule, we recommend 2-3 posts per week, adapted to the strategy and target group.
This depends on your target group and your offer. We advise you on the best platforms (Instagram, Facebook, LinkedIn, TikTok, etc.) and develop not only a platform-specific, but also a cross-channel strategy for you.
Community management is primarily about responding quickly to comments, requests and messages from your followers. This strengthens the relationship with your target group and promotes engagement.
In addition, community management is a very powerful tool for expanding your community by interacting with other accounts.
We are happy to support you in the creation and management of social media ads. From the strategy to the creation of the visuals to the playout on platforms such as Instagram, Facebook, LinkedIn and TikTok, we cover everything.
Organic: Here you focus on publishing content without placing paid advertising. The reach, interactions and engagement are generated by existing and future followers.
Paid (Paid Ads): This is where you invest money in paid advertising on social media in order to reach a larger or specific target group in a targeted manner and achieve faster results.
While paid ads can achieve faster results, organic reach enables the sustainable development of an engaged community. Organic content promotes trust and authentic interactions, which leads to loyal customers and a stable brand in the long term.
TAKE YOUR SOCIAL MEDIA PRESENCE TO THE NEXT LEVEL!
Optimize your presence on your social media channels and become/remain visible to your target group.
